The Sky's The Limit For Tech-Savvy Advertising

What would you do with $150 million? That's the situation Barack Obama has found himself in after raising a record amount of money in September, and he's coming up with some clever ways to reach voters. Everything from his 30-minute...

McCain Opts For Lower-Profile Ad Launches

In what is becoming a pattern, John McCain has released a TV spot without announcing it to the media. The campaign's latest ad, "Unethical" (subscription), which the Politico's Ben Smith posted about this morning, hasn't officially been released to the...

Campaign Suspension Leaves McCain Ads In Limbo

After releasing an ad -- or two or three -- per day, John McCain's camp announced Wednesday that, as part of suspending its presidential campaign in light of the financial crisis, it's also holding off on running or releasing any...

Q&A: Campaigns Capitalize on 24/7 News Cycle With 'Phony' Ads

Another day closer to Nov. 4 means another ad -- or two or three -- released on behalf of John McCain and Barack Obama. But whether those ads actually make it on the air as legitimate commercials rather than part...