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   <title>Ad Spotlight</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/" />
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   <id>tag:,2009:/66</id>
   <updated>2008-11-06T17:52:03Z</updated>
   
   <generator uri="http://www.sixapart.com/movabletype/">Movable Type Enterprise 1.52</generator>

<entry>
   <title>A Look Back: McCain&apos;s Ads</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/11/a-look-back-mcc.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45445</id>
   
   <published>2008-11-06T17:48:26Z</published>
   <updated>2008-11-06T17:52:03Z</updated>
   
   <summary>NationalJournal.com&apos;s Amy Harder provides analysis of some of John McCain&apos;s most memorable TV ads and his overall advertising strategy....</summary>
   <author>
      <name>Theresa Poulson</name>
      
   </author>
         <category term="John McCain" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>NationalJournal.com's <strong>Amy Harder</strong> provides analysis of some of <strong>John McCain</strong>'s most memorable TV ads and his overall advertising strategy.</p>

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   </content>
</entry>
<entry>
   <title>A Look Back: Obama&apos;s Ads</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/11/a-look-back.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45443</id>
   
   <published>2008-11-06T13:47:59Z</published>
   <updated>2008-11-07T15:57:07Z</updated>
   
   <summary>NationalJournal.com&apos;s Mary Gilbert provides analysis of some of Barack Obama&apos;s most memorable TV ads and his overall advertising strategy....</summary>
   <author>
      <name>Mary Gilbert</name>
      
   </author>
         <category term="Barack Obama" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>NationalJournal.com's <strong>Mary Gilbert</strong> provides analysis of some of <strong>Barack Obama</strong>'s most memorable TV ads and his overall advertising strategy.  </p>

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   </content>
</entry>
<entry>
   <title>And The Winners Are...</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/11/best-ads.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45441</id>
   
   <published>2008-11-05T21:12:45Z</published>
   <updated>2008-11-05T21:18:20Z</updated>
   
   <summary>Which ad from this campaign cycle boasts the best musical score? Who was the best supporting actor? What was the best animated spot? NationalJournal.com sifted through a seemingly endless collection of ads -- everything from the presidential campaigns to downballot...</summary>
   <author>
      <name>Amy Harder</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>Which ad from this campaign cycle boasts the best musical score? Who was the best supporting actor? What was the best animated spot? NationalJournal.com sifted through a seemingly endless collection of ads -- everything from the presidential campaigns to downballot races to third parties -- to pick the best of the 2008 campaign.</p>

<p><em>All ad summary pages are available to subscribers only.</em></p>

<p><strong>Best Leading Actor</strong></p>

<p>&#8226; Barack Obama For President: "<a href="http://adspotlight.nationaljournal.com/2008/10/barack-obamas-3.php">American Stories, American Solutions</a>"</p>

<p>Obama's overwhelming fundraising advantage allowed him to purchase 30 minutes of air time on seven networks the week of the election. But his ability to deliver a message that resonated with Americans made it worth the estimated $4 million price tag.</p>

<p><strong>Best Advertisement</strong></p>

<p>&#8226; John McCain For President: "<a href="http://www.nationaljournal.com/njonline/as_20080730_8335.php">Celeb</a>"</p>

<p>Even though pundits dismissed this ad and scoffed at McCain for lumping Obama in with the likes of <strong>Paris Hilton</strong> and <strong>Britney Spears</strong>, "Celeb" spurred McCain's summer bump in the polls and became one of the race's most talked-about ads.</p>

<p><strong>Best Advertisement -- Drama</strong></p>

<p>&#8226; Tom Udall For Senate: "<a href="http://www.nationaljournal.com/njonline/as_20081030_1750.php">Humbled</a>"</p>

<p>This spot, featuring an Iraq war veteran who lost his ability to speak but not his profound gratitude, might just move you to tears.</p>

<p><strong>Best Advertisement -- Musical</strong></p>

<p>&#8226; Barack Obama For President: "<a href="http://www.nationaljournal.com/njonline/as_20080825_8693.php">Don't Know Much</a>"</p>

<p>Using a new take on a classic song to mock McCain's record on the economy and his ties with <strong>President Bush</strong>, this clever spot embodies Obama's ability to hit his opponents without being perceived as an attack dog.</p>

<p><em>Runner-up: </em></p>

<p>&#8226; Nurses Organizing Committee/California Nurses Association: "<a href="http://www.nationaljournal.com/njonline/as_20081001_6315.php">One Heartbeat Away</a>"</p>

<p>A song underscores McCain's health risks as the ad reminds viewers that <strong>Sarah Palin</strong> would be "one heartbeat away" from the presidency.</p>

<p><strong>Best Advertisement -- Comedy</strong></p>

<p>&#8226; Freedom's Watch: "<a href="http://www.youtube.com/user/DeptofPeace">Welcome to the Unofficial Dept. of Peace</a>"</p>

<p>Marshaling a VW van, tie-dye and drug insinuations against <strong>Mark Udall</strong>'s Senate campaign in Colorado, this ad had to crack up even the most serious pols.</p>

<p><strong>Best Advertisement -- Horror</strong></p>

<p>&#8226; Defenders of Wildlife Action Fund: "<a href="http://www.nationaljournal.com/njonline/as_20080915_6516.php">Brutal</a>"</p>

<p>Viewers were so captivated by this environmental group's ad depicting an aerial wolf hunt that they donated thousands of dollars to keep it on the air.</p>

<p><em>Runner-up:</em></p>

<p>&#8226; John Kennedy For Senate: "<a href="http://www.nationaljournal.com/njonline/as_20080825_9715.php">Scary Mary</a>"</p>

<p>Kennedy mocks his opponent, <strong>Mary Landrieu</strong>, for trying to scare voters, but we found the acting in this spot particularly terrifying.</p>

<p><strong>Best Supporting Actor</strong></p>

<p>&#8226; President Bush</p>

<p>The unpopular chief Republican made it into countless attack ads across the country. "<a href="http://www.nationaljournal.com/njonline/as_20080528_7275.php">Bush-McCain Challenge</a>" by MoveOn.org Political Action was particularly entertaining: It used the theme song from "The Patty Duke Show" to pair up Bush and McCain in both their mannerisms and their words.</p>]]>
      <![CDATA[<p><strong>Best Costume Design</strong></p>

<p>&#8226; Our Country Deserves Better PAC: "<a href="http://www.nationaljournal.com/njonline/as_20081030_5004.php">Dictators Mock Obama's Ignorance</a>"</p>

<p>Fairly realistic depictions of despots like <strong>Mahmoud Ahmadinejad</strong> and <strong>Fidel Castro</strong> earned this ad the top spot.</p>

<p><strong>Best Use Of "I Approved This Message"</strong></p>

<p>&#8226; Kay Hagan For Senate: "<a href="http://www.youtube.com/watch?v=k76tRXq0ZC0">Belief</a>"</p>

<p>Hagan's ad was a response to Elizabeth Dole's "<a href="http://www.nationaljournal.com/njonline/no_20081030_9370.php">Promise</a>," which accused Hagan of accepting money from an atheist group in exchange for unspecified political promises. An example of a response ad that was more powerful than the original, Hagan likely hit home with North Carolina voters for her defense of her religious beliefs against Dole's "false witness."</p>

<p><strong>Best Animated Advertisement</strong></p>

<p>&#8226; MoveOn.org Political Action: "<a href="http://www.nationaljournal.com/njonline/as_20081020_8523.php">Trigger Happy</a>"</p>

<p>Spoofing Palin's fondness for hunting, this ad took the concept of the "talking head" to a whole new level -- using a talking moose to question Palin's readiness to be VP.</p>

<p><strong>Best Special Effects</strong></p>

<p>&#8226; Jim Slattery For Senate: "<a href="http://www.youtube.com/watch?v=qhEm2V-VJ8o">Hosed</a>"</p>

<p>A giant Wall Street CEO hosing Americans down while he benefits from the bailout? This ad was an easy choice. </p>

<p><strong>Best Foreign-Language Advertisement</strong></p>

<p>&#8226; Barack Obama For President/Democratic National Committee: "<a href="http://www.nationaljournal.com/njonline/as_20081028_4551.php">El Sueno Americano</a>"</p>

<p>Obama was able to win over two-thirds of Hispanic voters in the general election, perhaps due in part to his efforts to connect with them by speaking their language -- literally.</p>

<p><strong>Best Make-Up</strong></p>

<p>&#8226; John McCain For President: "<a href="http://www.youtube.com/watch?v=w613nayrYwo">Lipstick</a>" (Web ad)</p>

<p>While this wasn't an actual TV ad, and it lasted only a few days on YouTube when it was first released (CBS claimed copyright infringement over its use of Katie Couric video), the whole lipstick-on-a-pig debacle made this spot the clear choice.</p>

<p><strong>Best Cinematography</strong></p>

<p>&#8226; John McCain For President/Republican National Committee: "<a href="http://www.nationaljournal.com/njonline/as_20080918_2411.php">Dome</a>"</p>

<p>The ominous clouds that creep over Washington in this ad made the GOP's standard attack on big government more visually captivating.</p>

<p><strong>Best Documentary</strong></p>

<p>&#8226; Barack Obama For President: "<a href="http://www.nationaljournal.com/members/adspotlight/2007/06/0625obama1.htm">Choices</a>"</p>

<p>Obama's initial challenge in 2007 was to introduce himself to the nation and make Americans comfortable with him. Ads like this one went a long way in convincing a majority of voters that the Democratic candidate shared their ideology and values. </p>

<p><em>Runner-up: </em></p>

<p>&#8226; Kenny Hulshof For Governor: "<a href="http://www.nationaljournal.com/njonline/as_20080521_1885.php">Blessed</a>"</p>

<p>The country roads, barking dogs and sounds of the country put the viewer right there alongside Hulshof in rural Missouri.</p>]]>
   </content>
</entry>
<entry>
   <title>Mary Gilbert And MSNBC Discuss Political Ads</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/11/mary-gilbert-an-1.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45439</id>
   
   <published>2008-11-03T18:16:52Z</published>
   <updated>2008-11-03T18:20:21Z</updated>
   
   <summary>NationalJournal.com&apos;s Mary Gilbert appeared on MSNBC Live this Saturday to discuss the presidential candidates&apos; closing ads....</summary>
   <author>
      <name>Mary Gilbert</name>
      
   </author>
   
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>NationalJournal.com's <strong>Mary Gilbert</strong> appeared on MSNBC Live this Saturday to discuss the presidential candidates' closing ads.</p>

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   </content>
</entry>
<entry>
   <title>McCain Returns To His Military Record In Final Ad Push</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/11/mccain-returns.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45438</id>
   
   <published>2008-11-03T17:30:00Z</published>
   <updated>2008-11-03T17:54:26Z</updated>
   
   <summary>Reviving an ad strategy not employed since July, John McCain&apos;s latest ad out Friday, &quot;Freedom&quot; (subscription), features images of a young McCain as a soldier -- and a prisoner of war -- to assert his own patriotism and fortitude. &quot;I&apos;ve...</summary>
   <author>
      <name>Amy Harder</name>
      
   </author>
         <category term="John McCain" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>Reviving an ad strategy not employed since July, <a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a>'s latest ad out Friday, "<a href="http://www.nationaljournal.com/njonline/as_20081103_8551.php">Freedom</a>" <em>(subscription)</em>, features images of a young McCain as a soldier -- and a prisoner of war -- to assert his own patriotism and fortitude. </p>

<p>"I've served my country since I was 17 years old, and spent five years longing for her shores," McCain says in the ad. "I came home dedicated to a cause greater than my own." In another shift from nearly all his recent ads, McCain stays positive, though he does sneak in an implicit jab at <a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a>'s "hope" slogan: "Don't hope for a stronger America. Vote for one."</p>]]>
      
   </content>
</entry>
<entry>
   <title>Cheney Endorsement Is Fodder For Obama Ad</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/11/cheney-endorsem.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45437</id>
   
   <published>2008-11-03T15:30:33Z</published>
   <updated>2008-11-03T16:00:16Z</updated>
   
   <summary>With his ratings at historic lows, President Bush has remained sidelined during this election season, but his No. 2, Dick Cheney, did emerge this weekend to throw his support behind John McCain. Democrats seemed more excited by this particular endorsement...</summary>
   <author>
      <name>Mary Gilbert</name>
      
   </author>
         <category term="Barack Obama" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Television Ad" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="johnmccain" label="John McCain" scheme="http://www.sixapart.com/ns/types#tag" />
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>With his ratings at historic lows, <strong>President Bush</strong> has remained <a href="http://www.cnn.com/2008/POLITICS/11/02/bush.absent/index.html">sidelined</a> during this election season, but his No. 2, <strong>Dick Cheney</strong>, did emerge this weekend to throw his <a href="http://news.bostonherald.com/news/2008/view.bg?articleid=1129422&srvc=2008campnews&position=3">support</a> behind <a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a>. Democrats seemed more excited by this particular endorsement than Republicans, however, as it feeds into their storyline about McCain's ties to the current administration. </p>

<p><a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a>'s campaign was quick with its reply, releasing a new TV spot just hours after Cheney's remarks from his home state of Wyoming. </p>

<p>"<a href="http://www.nationaljournal.com/njonline/as_20081103_4108.php">Delighted</a>" <em>(subscription)</em> juxtaposes some of Obama's most respected backers -- billionaire businessman <strong>Warren Buffett</strong> and former Bush Secretary of State <strong>Colin Powell</strong> -- with McCain's latest supporter. Showing footage of Cheney endorsing McCain and running mate <a href="http://www.nationaljournal.com/almanac/2008/people/ak/akgv.php"><strong>Sarah Palin</strong></a>, an announcer quips: "Boy, did McCain earn it. He voted with Bush and Cheney 90 percent of the time." "And that's not the change we need," he concludes. </p>

<p>The ad comes as both candidates ramp up their efforts in the final 24-hour push before Election Day. Obama today will hit three states that went for Bush in 2004 -- Florida, North Carolina and Virginia -- while McCain makes stops in seven different battlegrounds.  </p>]]>
      
   </content>
</entry>
<entry>
   <title>Third Party Evokes Reagan In Pitch For Obama</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/progressive-fut.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45434</id>
   
   <published>2008-10-31T21:30:40Z</published>
   <updated>2008-10-31T21:31:02Z</updated>
   
   <summary>Progressive Future, progressive advocacy group that is backing Barack Obama, is making a last-minute appeal to Reagan Democrats using none other than Ronald Reagan himself. Their new TV spot, &quot;Better Off&quot; (subscription), uses footage of a famous moment in Reagan&apos;s...</summary>
   <author>
      <name>Mary Gilbert</name>
      
   </author>
         <category term="Television Ad" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Third-Party Ad" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="barackobama" label="Barack Obama" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="florida" label="Florida" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="ohio" label="Ohio" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="progressivefuture" label="Progressive Future" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="ronaldreagan" label="Ronald Reagan" scheme="http://www.sixapart.com/ns/types#tag" />
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>Progressive Future, progressive advocacy group that is backing <a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a>, is making a last-minute appeal to Reagan Democrats using none other than <strong>Ronald Reagan</strong> himself. </p>

<p>Their new TV spot, "<a href="http://www.nationaljournal.com/njonline/as_20081031_9595.php">Better Off</a>" <em>(subscription)</em>, uses footage of a famous moment in Reagan's 1980 presidential debate with <strong>Jimmy Carter</strong> to try to win over undecided voters. "Are you better off than you were four years ago?" Reagan asked in 1980. Plummeting stock prices and video footage of <strong>Osama bin Laden</strong> and the aftermath of Hurricane Katrina play on screen as Reagan speaks about economic security and America's standing in the world. "If you don’t think that this course that we’ve been on for the last four years is what you would like to see us follow for the next four, then I could suggest another choice that you have," Reagan says as a photo of Obama fills the screen.  </p>

<p>“With our economy in crisis and our soldiers still at war, Ronald Reagan’s question is as relevant today as it was in 1980,” said Progressive Future political director <strong>Brad Martin</strong> in a press release. The group cites data from Gallup that shows over 90 percent of Americans believe the country is headed in the wrong direction. In addition to running the TV ad in Ohio and Florida, Progressive Future will spend the last 96 hours of the election on volunteer mobilization and get-out-the-vote efforts.</p>]]>
      
   </content>
</entry>
<entry>
   <title>SEIU Spends Half Million For Economic Attack In Ohio</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/seiu-factory-wo.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45433</id>
   
   <published>2008-10-31T21:00:15Z</published>
   <updated>2008-10-31T20:53:39Z</updated>
   
   <summary>The Service Employees International Union is putting nearly a half million dollars behind an ad -- running in Ohio only -- that criticizes John McCain for supporting policies that it says resulted in American jobs going overseas. &quot;Meghan&quot; (subscription), started...</summary>
   <author>
      <name>Amy Harder</name>
      
   </author>
         <category term="Economy" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Television Ad" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Third-Party Ad" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="seiu" label="SEIU" scheme="http://www.sixapart.com/ns/types#tag" />
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>The Service Employees International Union is putting nearly a half million dollars behind an ad -- running in Ohio only -- that criticizes <a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a> for supporting policies that it says resulted in American jobs going overseas.</p>

<p>"<a href="http://www.nationaljournal.com/njonline/as_20081030_3825.php">Meghan</a>" <em>(subscription)</em>, started running in this pivotal battleground state Thursday. The spot features <strong>Meghan Cofield</strong>, a Dayton factor worker who saw her job move to China. The group chides McCain for supporting the North American Free Trade Act, which the SEIU asserts allows companies to receive tax benefits for exporting jobs overseas.</p>

<p>While both candidates have led in Ohio over the last several months, the latest polling data compiled from <a href="http://www.pollster.com/polls/oh/08-oh-pres-ge-mvo.php">Pollster.com</a> shows <a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a>'s numbers going up while McCain's trending downward. </p>]]>
      
   </content>
</entry>
<entry>
   <title>McCain Ads Feature Praise From Crist, Warner -- And Obama</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/crist-warner.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45430</id>
   
   <published>2008-10-31T20:59:01Z</published>
   <updated>2008-10-31T21:05:17Z</updated>
   
   <summary>John McCain is largely absent from three of his latest ads, which instead star two popular members of his own party -- as well as his opponent, Barack Obama. &quot;Crist&quot; (subscription), released Thursday, features Florida Gov. Charlie Crist touting his...</summary>
   <author>
      <name>Amy Harder</name>
      
   </author>
         <category term="John McCain" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="attackads" label="Attack Ads" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="energy" label="energy" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="florida" label="Florida" scheme="http://www.sixapart.com/ns/types#tag" />
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p><a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a> is largely absent from three of his latest ads, which instead star two popular members of his own party -- as well as his opponent, <strong><a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php">Barack Obama</strong></a>.  </p>

<p>"<a href="http://www.nationaljournal.com/njonline/as_20081030_4143.php">Crist</a>" <em>(subscription)</em>, released Thursday, features Florida Gov. <strong>Charlie Crist</strong> touting his support for McCain. The ad stays positive, showering the Arizona senator with praise for being a reformer dedicated to bipartisanship. "Our next president will face enormous challenges. For me, the choice is clear," Crist says. "John McCain is an American hero." </p>

<p>Crist's endorsement couldn't come at a more crucial time. His state, which has <a href="http://www.pollster.com/polls/fl/08-fl-pres-ge-mvo.php">leaned Obama</a> since mid-September, has been the recipient of the most ad dollars by both campaigns and the Republican National Committee. According to a new <a href="http://wiscadproject.wisc.edu/wiscAds_release_103108.pdf">report</a> [PDF] by the Wisconsin Advertising Project, McCain and the RNC spent almost $1.5 million in the Sunshine State for the week of Oct. 21-28, while Obama doled out a whopping $4.6 million there. </p>

<p>A McCain/RNC radio ad released today in Virginia, "<a href="http://www.nationaljournal.com/njonline/as_20081031_2364.php">Cuts</a>" <em>(subscription)</em>, features Sen. <strong>John Warner</strong>, R-Va., asserting that McCain will protect Virginia's defense industry from "Obama's liberal colleagues in Congress," who he says plan to "cut defense spending by 25 percent."  </--The ad, which is airing only in Virginia, focuses primarily on how the state's residents would suffer from this decrease in spending. The second half gives way to an announcer who echoes Warner's scrutiny, with one crucial, but predicted, difference: no mention of Obama. It's worth noting, though, that both Warner's and the announcer's criticism is not directly aimed at the Illinois Democrat specifically, but instead congressional Democrats in general. Furthermore, the spot's fact sheet backs up the 25 percent defense spending cut claim with news reports citing how Rep. Barney Frank, D-Mass., has proposed that, with no mention of Obama.--> Virginia, another battleground state that started <a href="http://www.pollster.com/polls/va/08-va-pres-ge-mvo.php">trending blue</a> in mid-September, is also among the states drawing the most ad dollars, according to the Wisconsin Advertising Project. </p>

<p>In addition to Crist and Warner, even McCain's opponent is unwittingly enlisted for the cause in another new ad. "<a href="http://www.nationaljournal.com/njonline/as_20081031_1575.php">Obama Praises McCain</a>" <em>(subscription)</em> airs footage of the Illinois senator in January 2007 hailing McCain's "outstanding leadership" on greenhouse gas legislation. </p>

<p>Other <a href="http://adspotlight.nationaljournal.com/2008/10/charlie-crist.php">recent spots</a> released by the McCain camp and the RNC have followed this pattern. Crist previously starred in another McCain/RNC spot, "<a href="http://www.nationaljournal.com/njonline/as_20081023_5687.php">Spreading The Wealth</a>" <em>(subscription)</em>, as did country music star <a href="http://www.nationaljournal.com/njonline/as_20081024_3154.php"><strong>Hank Williams Jr.</strong></a> <em>(subscription)</em>.</p>

<p></--With Election Day just a few short days away, the economy still reeling from the financial crisis and congressional Republicans all over the country suffering from an unpopular President Bush and party, these ads suggest McCain is aiming to shift voters' attention from anything or anyone associated with the ailing GOP. By focusing on the Democratic ticket's comments or popular Republicans, like Crist and Warner, criticizing Democrats, McCain could be targeting those voters who are wary of voting for any Republican, no matter what race it is. --></p>]]>
      
   </content>
</entry>
<entry>
   <title>Red States Targeted For Obama&apos;s Closing Ads</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/red-states-targeted.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45432</id>
   
   <published>2008-10-31T18:30:00Z</published>
   <updated>2008-10-31T18:46:56Z</updated>
   
   <summary>Ahead in the polls and confident about his ground game, Barack Obama is making a final push with two new TV ads that encapsulate his campaign&apos;s double-edged strategy of criticizing John McCain while also trying to inspire supporters. The ad...</summary>
   <author>
      <name>Mary Gilbert</name>
      
   </author>
         <category term="Barack Obama" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Television Ad" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="economy" label="Economy" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="johnmccain" label="John McCain" scheme="http://www.sixapart.com/ns/types#tag" />
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>Ahead in the polls and confident about his ground game, <a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a> is making a final push with two new TV ads that encapsulate his campaign's double-edged strategy of criticizing <a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a> while also trying to inspire supporters. The ad buys for these final spots are also representative of the way the campaign is playing out, with Obama pushing further and further into red territory, even McCain's home state. </p>

<p>"<a href="http://www.nationaljournal.com/njonline/as_20081031_5522.php">Rearview Mirror</a>" <em>(subscription)</em> brings home Obama's argument on the economy and on McCain's relationship with <strong>President Bush</strong>. The spot shows a man driving a truck down the road, as an announcer asks: "Wonder where John McCain would take the economy? Look behind you." An image of Bush pops up in the rearview mirror. Signs along the road detail how McCain's policies are a direct continuation of Bush's, according to the Obama camp. Finally, the driver looks back in the mirror to see images of Bush and McCain together, as the announcer repeats the now-familiar tagline: "We can't afford more of the same." </p>

<p>In "<a href="http://www.nationaljournal.com/njonline/as_20081031_2164.php">Something</a>" <em>(subscription)</em>, on the other hand, Obama seeks to inspire viewers to become part of the movement that he has created during the course of his campaign. "Something's happening in America -- in small towns and big cities," the announcer observes as the camera pans across large, diverse crowds of Obama supporters. "People from every walk of life uniting in common purpose." The ad touts some of Obama's biggest endorsements, from <strong>Warren Buffett</strong> and <strong>Colin Powell</strong>, before showing a clip of one of his characteristically rousing speeches. "We can choose hope over fear, and unity over division, the promise of change over the power of the status quo," he says to huge applause. </p>

<p>The Illinois senator is releasing his new ads in three states that voted overwhelmingly for Bush in 2004 and should have been safe territory for McCain -- Georgia, North Dakota and McCain's home state of Arizona. New data released by the <a href="http://wiscadproject.wisc.edu/wiscAds_release_103108.pdf">Wisconsin Ad Project</a> [PDF] shows that, during the week of October 21-28, three-quarters of Obama's and McCain's advertising dollars were spent in red states, demonstrating that McCain is, in fact, playing defense. </p>

<p>MoveOn.org is also purchasing time in Arizona to re-air "<a href="http://www.nationaljournal.com/njonline/as_20080513_4940.php">Obamacan</a>" <em>(subscription)</em>, the spot that won the group's "Obama in 30 Seconds" ad contest back in May. It features Air Force veteran <strong>John Weiler</strong>, who says that although he's "been a Republican since before I could actually vote," he's supporting Obama this year.</p>

<p>Pollster.com shows McCain up by an average of six points in <a href="http://www.pollster.com/polls/az/08-az-pres-ge-mvo.php">Arizona</a>, but Democrats clearly feel the race is close enough to warrant spending some resources there.    </p>]]>
      
   </content>
</entry>
<entry>
   <title>Nader Makes First Ad Buy</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/nader-ad.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45427</id>
   
   <published>2008-10-30T23:33:20Z</published>
   <updated>2008-10-30T23:33:22Z</updated>
   
   <summary>Quadrennial presidential candidate Ralph Nader hit the airwaves Tuesday with two new radio ads -- his first advertising buy of the election season -- to decry the financial bailout and offer himself as an alternative to the two major-party candidates....</summary>
   <author>
      <name>David Herbert</name>
      
   </author>
         <category term="Domestic Issues" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Economy" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Radio Ad" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Third-Party Ad" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>Quadrennial presidential candidate <strong>Ralph Nader</strong> hit the airwaves Tuesday with two new radio ads -- his first advertising buy of the election season -- to decry the financial bailout and offer himself as an alternative to the two major-party candidates.</p>

<p>"How much more political garbage will you take from the Republicans and Democrats?" the ad’s narrator asks. "On November 4, you have a choice: the bailout boys McCain and Obama, or Ralph Nader, the man who for more than 40 years has stood with you against Wall Street crime and Washington corruption."</p>

<p>The 30- and 60-second spots are running in 22 markets in 12 states -- including battlegrounds like Colorado, Ohio, Pennsylvania and Virginia. But <strong>Jason Kafoury</strong>, Nader’s national campaign coordinator, insisted that Nader is not trying to run as a spoiler. </p>

<p>The decision on where to run the ads was based on where the campaign has the strongest numbers. Kafoury pointed to a <a href="http://www.time.com/time/pdf/cnn_time_poll_1030.pdf" target="blank">CNN/Time poll</a> [PDF] released today that shows Nader with 3-4 percent support in Nevada, Ohio and Pennsylvania.</p>

<p>And Nader is siphoning most of those votes from <a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a>, not <a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a>, Kafoury added.</p>

<p>"Independents that would vote for McCain are breaking towards third-party candidates," Kafoury said.</p>

<p>Nader, 74, has run in four consecutive presidential elections. In 1996 and 2000, he was the Green Party's nominee; in 2004 and this year, he has run as an independent. </p>]]>
      
   </content>
</entry>
<entry>
   <title>The Week In Political Ads</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/the-week-in-pol-6.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45423</id>
   
   <published>2008-10-30T22:30:00Z</published>
   <updated>2008-10-30T23:11:27Z</updated>
   
   <summary>All ad summary pages are available to subscribers only. Idaho Senate (tip sheet) &amp;#8226; Former Republican Gov. Jim Risch touts his executive record and his plans for turning the economy around in &quot;Jim Risch Just Gets Things Done.&quot; Kentucky Senate...</summary>
   <author>
      <name>Amy Harder</name>
      
   </author>
         <category term="Governor Race" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Senate Race" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="downballotraces" label="Downballot races" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="nationalrepublicansenatorialcommittee" label="National Republican Senatorial Committee" scheme="http://www.sixapart.com/ns/types#tag" />
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p><em>All ad summary pages are available to subscribers only.</em></p>

<p><strong>Idaho Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/id.htm">tip sheet</a>)</p>

<p>&#8226; Former Republican Gov. <strong>Jim Risch</strong> touts his executive record and his plans for turning the economy around in "<a href="http://www.nationaljournal.com/njonline/as_20081030_5094.php">Jim Risch Just Gets Things Done</a>."</p>

<p><strong>Kentucky Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/ky.htm">tip sheet</a>)</p>

<p>&#8226; In a new ad from <strong>Bruce Lunsford</strong> (D), a Kentucky man chases down Sen. <strong>Mitch McConnell</strong> (R) with "<a href="http://www.nationaljournal.com/njonline/as_20081030_4547.php">Hound Dogs</a>" as the incumbent tries "running away from his record."</p>

<p>&#8226; And in "<a href="http://www.nationaljournal.com/njonline/as_20081030_7595.php">Hillary</a>," Lunsford receives the endorsement of the New York senator.</p>

<p><strong>Maine Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/me.htm">tip sheet</a>)</p>

<p>&#8226; Republican <strong>Susan Collins</strong>, seeking to defend her seat, cites statistics to show she's been more effective in Washington than her opponent, Rep. <strong>Tom Allen</strong> (D), in "<a href="http://www.nationaljournal.com/njonline/as_20081030_3993.php">Scorecard</a>."</p>

<p>&#8226; Allen goes after Collins for standing with Bush on major issues in "<a href="http://www.nationaljournal.com/njonline/no_20081030_7448.php">Right</a>," while Maine voters discuss why they are switching their vote from Collins this year in "<a href="http://www.nationaljournal.com/njonline/as_20081030_6471.php">Voting Record</a>."</p>]]>
      <![CDATA[<p><strong>Mississippi Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/ms2.htm">tip sheet</a>)</p>

<p>&#8226; Democratic challenger <strong>Ronnie Musgrove</strong> accuses incumbent <strong>Roger Wicker</strong> of supporting Bush's economic policies in "<a href="http://www.nationaljournal.com/njonline/as_20081030_2639.php">Every Way</a>."</p>

<p><strong>New Hampshire Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/nh.htm">tip sheet</a>)</p>

<p>&#8226; "<a href="http://www.nationaljournal.com/njonline/as_20081027_3137.php">Bridge</a>" contends that GOP Sen. <strong>John Sununu</strong>'s conservative policies have helped New Hampshire more than former Democratic Gov. <strong>Jeanne Shaheen</strong>'s liberal leadership.</p>

<p>&#8226; The NRSC slams Shaheen's record on spending and taxes in "<a href="http://www.nationaljournal.com/njonline/as_20081027_2656.php">Way Back</a>."</p>

<p><strong>New Mexico Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/nm.htm">tip sheet</a>)</p>

<p>&#8226; An announcer praises Democrat <strong>Tom Udall</strong>'s work as attorney general and congressman, and promises he'll work for New Mexico's middle class, in "<a href="http://www.nationaljournal.com/njonline/as_20081030_9862.php">This Election Matters</a>." </p>

<p>&#8226; In "<a href="http://www.nationaljournal.com/njonline/as_20081030_1750.php">Humbled</a>," a wounded vet expresses his gratitude to Udall for supporting brain trauma treatment for veterans. </p>

<p>&#8226; With the help of a parrot, Udall ties GOP Rep. <strong>Steve Pearce</strong> to Bush and the economic crisis in "<a href="http://www.nationaljournal.com/njonline/as_20081023_8291.php">Get Rid Of This Sign</a>."</p>

<p>&#8226; Pearce discusses how his experiences have prepared him to help New Mexico as it is "<a href="http://www.nationaljournal.com/njonline/as_20081030_3506.php">Facing Challenges</a>" on energy and economic issues.</p>

<p><strong>North Carolina Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/nc.htm">tip sheet</a>)</p>

<p>&#8226; In an ad generating a great deal of national attention, <strong>Elizabeth Dole</strong> accuses <strong>Kay Hagan</strong> of accepting money from an atheist group in exchange for an unspecified political "<a href="http://www.nationaljournal.com/njonline/no_20081030_9370.php">Promise</a>."</p>

<p><strong>South Dakota Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/sd.htm">tip sheet</a>)</p>

<p>&#8226; Democratic incumbent <strong>Tim Johnson</strong> addresses worries about his recovery from a brain illness, and he and his wife, Barb, thank their supporters for sticking with them through a rough time, in "<a href="http://www.nationaljournal.com/njonline/as_20081030_5395.php">From The Bottom Of Our Hearts</a>."</p>

<p><strong>Virginia Senate</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/senate/va.htm">tip sheet</a>)</p>

<p>&#8226; Business and political leaders, along with other Virginia residents, endorse former Democratic Gov. <strong>Mark Warner</strong> in "<a href="http://www.nationaljournal.com/njonline/as_20081030_4326.php">Right Leader</a>."</p>

<p><strong>Washington governor</strong> (<a href="http://www.nationaljournal.com/campaigns/2008/gov/wa.htm">tip sheet</a>)</p>

<p>&#8226; Republican challenger <strong>Dino Rossi</strong> juxtaposes promises by Gov. <strong>Christine Gregoire</strong> (D) not to raise "<a href="http://www.nationaljournal.com/njonline/as_20081030_5643.php">Taxes</a>" with headlines reporting a huge budget deficit. </p>

<p>&#8226; The Gregoire camp highlights newspaper endorsements the governor received this year that she didn't four years ago, in "<a href="http://www.nationaljournal.com/njonline/as_20081030_5796.php">Endorsements</a>" and "<a href="http://www.nationaljournal.com/njonline/as_20081030_6642.php">Eastern Washington</a>."</p>]]>
   </content>
</entry>
<entry>
   <title>RNC Makes Final, &apos;Surgical&apos; Strike Against Obama</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/rnc-makes-final.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45425</id>
   
   <published>2008-10-30T17:45:00Z</published>
   <updated>2008-10-30T22:23:46Z</updated>
   
   <summary>After employing images of a &quot;Chair&quot; (subscription) and a &quot;Storm&quot; (subscription) to question Barack Obama&apos;s ability to lead in uncertain times, the Republican National Committee is once again using vivid symbolism to lambaste the Democrat, in a new ad released...</summary>
   <author>
      <name>Amy Harder</name>
      
   </author>
         <category term="Third-Party Ad" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="attackads" label="Attack Ads" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="republicannationalcommittee" label="Republican National Committee" scheme="http://www.sixapart.com/ns/types#tag" />
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p>After employing images of a "<a href="http://www.nationaljournal.com/njonline/as_20081016_3611.php">Chair</a>" <em>(subscription)</em> and a "<a href="http://www.nationaljournal.com/njonline/as_20081027_9314.php">Storm</a>" <em>(subscription)</em> to question <a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a>'s ability to lead in uncertain times, the Republican National Committee is once again using vivid symbolism to lambaste the Democrat, in a new ad released this morning. </p>

<p>"<a href="http://www.nationaljournal.com/njonline/as_20081030_3997.php">Surgeon</a>" <em>(subscription)</em>, the final installment of what RNC spokesman <strong>Brad Todd</strong> says is the party's "closing argument," begins with an announcer asking, in a grave tone: "Would you get on a plane with a pilot who has never flown? Would you trust your child with someone who has never cared for children? Would you go under with a surgeon who has never operated?" The ad then draws a parallel between these scenarios and the prospect of an Obama presidency, citing a quote from the Irish <em>Sunday Independent</em>: "Can you hand your nation to a man who has 'never been in charge of anything?' Can you wait while he learns?" </p>

<p>The <a href="http://www.independent.ie/opinion/analysis/obama-blinks-as-mccain-camp-turns-up-the-heat-1475124.html">original quote</a>, published in mid-September, was actually targeted at <a href="http://www.nationaljournal.com/almanac/2008/people/de/des1.php"><strong>Joe Biden</strong></a>: "Obama chose a charisma-free windbag who is the archetypal Washington insider and -- like <strong>Hillary [Rodham Clinton</strong>] and Obama himself -- has never been in charge of anything."</p>

<p>"Surgeon" is running in Ohio, Indiana, Florida and Virginia, which are among the same <a href="http://www.foxnews.com/wires/2008Oct30/0,4670,CampaignAds,00.html">handful of battlegrounds</a> where <a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a> is focusing his ad dollars as well. </p>

<p>The RNC also released a <a href="http://www.youtube.com/watch?v=eK28A_Cmv9c">Spanish version</a> of "Storm" today in the Miami and Fort Lauderdale, Fla., markets. This pivotal state, which was lining up solidly in the McCain column until mid-September, is now leaning toward Obama by at least a handful of percentage points in various national polls, according to <a href="http://www.pollster.com/polls/fl/08-fl-pres-ge-mvo.php">Pollster.com</a>. </p>

<p>The RNC is wrapping up its on-air efforts in Colorado, Pennsylvania and the once-solid red states of West Virginia, Montana and North Carolina as well. According to a press release, the party is in the process of spending more than $25 million in the last two weeks leading up to Nov. 4.</p>]]>
      
   </content>
</entry>
<entry>
   <title>UPDATED: One-Fifth Of Households Tuned Into Obamathon</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/barack-obamas-3.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45426</id>
   
   <published>2008-10-30T17:30:02Z</published>
   <updated>2008-10-30T23:58:58Z</updated>
   
   <summary>Updated Thursday, Oct. 30, 2008. Barack Obama&apos;s 30-minute infomercial -- estimated to cost $3.5-4 million -- is getting mostly rave reviews from the commentariat. But what do the voters think? According to Nielson&apos;s ratings, they at least tuned in. Overall,...</summary>
   <author>
      <name>Mary Gilbert</name>
      
   </author>
         <category term="Barack Obama" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Television Ad" scheme="http://www.sixapart.com/ns/types#category" />
   
   
   <content type="html" xml:lang="en" xml:base="http://adspotlight.nationaljournal.com/">
      <![CDATA[<p><em>Updated Thursday, Oct. 30, 2008.</em></p>

<p><a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a>'s 30-minute infomercial -- estimated to cost $3.5-4 million -- is getting mostly rave <a href="http://www.usnews.com/usnews/politics/bulletin/bulletin_081030.htm">reviews</a> from the commentariat. But what do the voters think? </p>

<p>According to Nielson's ratings, they at least tuned in. Overall, 21.7 percent of households watching TV at 8 p.m. on Wednesday night were tuned to one of the six networks that aired the extended ad. <strong>Ross Perot</strong>, the last presidential candidate to run this type of longer pitch, garnered 16.8 percent of viewers with a spot on Election Day in 1992. The first presidential debate between Obama and <a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a> received a 34.7 percent rating and the final debate 38.3 percent.</p>

<p>As for McCain's <a href="http://thehill.com/leading-the-news/mccain-mocks-obamas-infomercial-2008-10-29.html">complaints</a> that Obama was delaying the start of the World Series game, Phillies and Rays fans didn't seem to hold it against him -- the Philadelphia and West Palm Beach-Ft. Pierce, Fla., markets ranked second and third highest in the ratings, coming in just behind Baltimore.</p>

<p><strong>UPDATE:</strong> Nielsen has reported that that 21.7 percent of households translates to 33.5 million viewers for Obama's ad. On an average Wednesday night, the networks on which  the spot aired attract a combined 30.3 million viewers.</p>

<p><embed src="http://services.brightcove.com/services/viewer/federated_f8/1155270094" bgcolor="#FFFFFF" flashVars="playerId=1155270094&viewerSecureGatewayURL=https://console.brightcove.com/services/amfgateway&servicesURL=http://services.brightcove.com/services&cdnURL=http://admin.brightcove.com&domain=embed&autoStart=false&videoId=1889904455" base="http://admin.brightcove.com" name="flashObj" width="400" height="339" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed></p>]]>
      
   </content>
</entry>
<entry>
   <title>Conservative PAC Belittles Obama&apos;s Foreign Policy Creds</title>
   <link rel="alternate" type="text/html" href="http://adspotlight.nationaljournal.com/2008/10/conservative-pac.php" />
   <id>tag:adspotlight.nationaljournal.com,2008://66.45424</id>
   
   <published>2008-10-30T16:15:55Z</published>
   <updated>2008-10-30T16:30:06Z</updated>
   
   <summary>In the closing days of the presidential race, John McCain and the GOP are returning to a theme that was previously a centerpiece of their campaign against Barack Obama but faded during the past several months: that electing a president...</summary>
   <author>
      <name>Mary Gilbert</name>
      
   </author>
         <category term="Television Ad" scheme="http://www.sixapart.com/ns/types#category" />
         <category term="Third-Party Ad" scheme="http://www.sixapart.com/ns/types#category" />
   
   <category term="attackads" label="Attack Ads" scheme="http://www.sixapart.com/ns/types#tag" />
   <category term="barackobama" label="Barack Obama" scheme="http://www.sixapart.com/ns/types#tag" />
   
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      <![CDATA[<p>In the closing days of the presidential race, <a href="http://www.nationaljournal.com/almanac/2008/people/az/azs1.php"><strong>John McCain</strong></a> and the GOP are <a href="http://www.reuters.com/article/vcCandidateFeed1/idUSTRE4998X420081030">returning</a> to a theme that was previously a centerpiece of their campaign against <a href="http://www.nationaljournal.com/almanac/2008/people/il/ils2.php"><strong>Barack Obama</strong></a> but faded during the past several months: that electing a president with as little foreign policy experience as Obama is dangerous during this uncertain time. </p>

<p></--Following McCain's selection of Sarah Palin as his No. 2, the experience argument seemed to drop off a bit. But, a comment from Joe Biden at a recent fundraising event, where he told the audience that America's enemies would test a President Obama early within his first six months in office, could have been just the excuse Republicans needed to revive this message. --></p>

<p>Our Country Deserves Better PAC is also seizing on the experience mantra in a humorous <a href="http://www.nationaljournal.com/njonline/as_20081030_5004.php">new ad</a> <em>(subscription)</em> released on national cable and on broadcast TV in several targeted states, including Michigan, on Wednesday. Actors playing  world leaders hostile to America, including <strong>Kim Jong Il</strong> of North Korea, <strong>Fidel Castro</strong> of Cuba and <strong>Hugo Chavez</strong> of Venezuela, are shown sitting around a conference table under a banner that reads: "The League Of Rogue Nations." The phone rings and is answered by Iranian President <strong>Mahmoud Ahmadinejad</strong>. "Obama wants to meet," he tells his colleagues. "No preconditions!" Castro cheers. </p>

<p>Given the option of choosing the time and place, Ahmadinejad goes on to dismiss the person on the other end of the line. "Tuesday is no good. Thursday we enrich uranium. I mean, we have our bowling league," he says. Insisting that they are busy "all week," he tells the imaginary Obama representative: "We’ll get back to you." An announcer chimes in, concluding that Obama is "no match for America’s enemies." </p>

<p>"We wanted to cut through the clutter of so many political ads with something that was funny and different," said PAC coordinator <strong>Joe Wierzbicki</strong>, adding that the group is putting at least $150,000 behind the new spot. "We think this will be an effective means by which to remind people that Obama has almost zero foreign policy experience, and has already provoked controversy over remarks he has made in the realms of foreign policy and national defense." </p>

<p>Our Country Deserves Better PAC wrapped up a 15-day "Stop Obama" road trip in Washington, D.C., on Wednesday, after hitting battleground states Nevada, Colorado, Michigan and Ohio, among others. </p>]]>
      
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